Viveca is the founder of WE Marketing Group, the leading independent marketing services group in China providing branding, digital marketing, social media, creative and e-commerce services. Before starting WE, Viveca was Chairman & CEO of Grey Global Group China/HKSAR, building all of Grey’s integrated capabilities and China business.

Viveca is a first mover in China advertising, digital and e-commerce. Her 50+ awards include “Contributor to China Advertising in past 40 years” and “Outstanding Greater Bay Area Female Entrepreneur”.