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Stefan Ytterborn

CEO & Founder, CAKE, Sweden

Serial Entrepreneur, on his 5th journey, developing and marketing a new category of performance electric motorbikes; CAKE: ridecake.com

 

Throughout his career, the focus has been on product development, design, brand and communication.

 

The major driving force has always been to combine purpose with usefulness.

 

High quality, excellent performance, innovation and style merging with purpose is what constitutes the initiatives directed by Ytterborn.

#Innovation #Product #Sustainability

Stefan Ytterborn

CEO & Founder, CAKE, Sweden

Speaker Sessions

Friday, 04 Dec, 15:00 Catching the Wave: Renewable Energy in Design

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